Summary of Qualifications

Professional Art Director with extensive experience in design, marketing, printing, sales and promotions. Ability to produce and utilize creativive visual presentation techniques combined with strong planning and organizational skills. Proficient in a systems environment, including expertise in graphic design applications.

Professional Experience

Eric M. Davis Studio, LLC
La Verne, CA
April 2013 to present

Eric M. Davis, La Verne, CA
Freelance Artist / Graphic Design
July 1997 to April 2013

See client list
• Clothing decoration (Screen Print, Embroidery, and Embossing)
• Graphic design (brochures, catalogs, logos, etc.)
• Computer systems configuration / troubleshooting.
• Merchandising
• Marketing
• Fine Arts - Painting, Serigraphy & Photography
• Website creation & management

Fortune Fashions, Inc., Commerce, CA
Assistant Art Director
December 1996 to June 1997

Worked closely with Bruce Goldberg, Art Director, on issues ranging from equipment to scheduling. Department consisted of 19 staff artists and 8 - 10 freelance artists.

• Refined Scheduling system. Negotiated deadlines. Estimated timelines. Prioritized scheduling conflicts.
• Set up internet access and email protocol for off sight artists. Decoded and managed all graphics file attachments sent to the department.
• Compiled font directories, style guides & graphics catalogs.
• Created graphics using Adove Illustrator 6.0, Photoshop 3.05, Streamline 3.0, and Freehand 7.0. Other applications used were Microsoft Excel 5.0, Word 5.0, Fetch 3.0, Quark eXpress 3.1 and others.

Overwear Inc., Los Angeles CA
Art Director
September 1993 to September 1996

Organized staff and managed art department for apparel manufacturer.

• Conceptualized themes for merchandising programs for retail outlets including: Disney Stores, Disney Parks, Universal Studios, and more.
• Created visual sales presentation materials.
• Designed graphics and directed color use/decoration for clothing sets.
• Sorced and developed a freelance artist pool.
• Provided final approval of samples prior to production.
• Manager of information system. Performed regular maintenance of Macintosh network including system backup and data recovery. Recommeded and implemented hardware and software purchases and upgrades. Negotiated service contracts.

Wide World Sportswear, Collegiate Pacific West,
Dude Sportswear, Da Bull Clothing Company
, Long Beach, CA
Art Director
November 1992 to September 1993

Managed in-house staff and freelance artists in the creation of graphics for the four apparel companies.

• Coordinated and participated in the design fo semi-annual graphics offerings and garment decoration for each of the four companies.
• Department utilized a Macintosh based computer system, process camera and related equipment.

Kappit Manufacturing, Inc., La Verne, CA
February 1987 to October 1992
Vice President Design & Marketing / Founding Partner
November 1983 to February 1987

Headed day-to-day operation of headwear and apparel manufacturing company with a marketing focus on the collegiate and licensed product markets.

• Formulated an oversaw marketing plans, sales strategies involving response to marketing opportunities and budgets.
• Hands-on participation in product design, graphic design, screen printing and sales.
• Instituded corporate graphic standards / image.
• Designed and directed cost-effective programs for sales promotion, advertising, public relations and P.O.P. displays.
• Set up national sales force.